Corporate leaders acknowledge that reputation is their most important asset. But, is reputation properly understood, proactively managed and protected from potentially damaging issues and crises? Andrew Griffin looks at where the risks to reputation come from and shows how organizations can predict, prevent and prepare. He provides guidance on how to devise issue-resolution strategies, respond to fast-moving crises and recover reputation..
Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR in Practice) read online
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Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR in Practice) ebook
Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR in Practice) ebook pdf epub mobi
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